The Challenge: Managing Winter Visitors on Grass Fields

A major attraction faced soaring visitor numbers during its annual winter light festival. To handle the influx, the venue needed a temporary overflow parking lot capable of accommodating more than 270 additional vehicles.

The only available space was a grass field, which posed a serious challenge. Winter rain had already softened the ground, and without proper protection, mud, ruts, and stuck vehicles were inevitable. Safety risks were a concern, and failure to provide suitable parking could impact the visitor experience and reduce event capacity.

The GroundGuards Solution: AlturnaMat Mats for Winter Resilience

GroundGuards recommended AlturnaMat as the ideal solution for this seasonal challenge. AlturnaMat mats are lightweight, durable, and easy to install, making them perfect for transforming wet grass fields into safe and functional parking areas.

Their high-grip surface reduces slippage and minimizes mat movement over soft ground. A total of 2,000 mats were used to cover 65,000 sq. ft., providing a solid surface for cars without damaging the grass below.

Thanks to the mats’ manageable 86 lb weight, installation could be carried out quickly without the need for lifting equipment. This allowed the project to be completed efficiently and within the tight timeframe of the event setup.

Results & Outcome: A Safe, Mud-Free Parking Lot

The transformation was a success. The unused field became a fully operational overflow parking lot, giving space for an extra 270 cars to park safely and securely. Despite the wet weather, there were no reports of slips, trips, or vehicles getting stuck.

The solution enabled thousands of additional visitors to attend the event, enhancing both customer experience and event profitability. The venue managed peak attendance while protecting its grounds from long-term damage.

Ground Protection for High Footfall Events

If you’re planning an event or expecting a seasonal spike in visitors, GroundGuards can help. Our team specializes in transforming grass fields into safe, functional spaces with minimal disruption. Contact us to discuss your site requirements and find the right solution for your venue.